Success Stories
Nord Vpn
NordVPN - "the fastest VPN around", according to TechRadar - has emerged in the past few years as one of the top VPN (Virtual Private Network) service providers in the world. The company was only starting off when we joined as NordVPN's PR agency.
The competition among tech startups is fierce, but the ambitious, energetic company envisioned itself as a leader in ensuring Internet freedom and private browsing. Their message needed to be communicated to the world, and Lilas Communications, the predecessor of Sensus PR Tech, was hired to help spread the message.
By positioning the official spokespeople of NordVPN as top experts in cybersecurity, we were able to build their credibility in the tech industry among key journalists and regular VPN users. Both spokespeople started to get quoted extensively in the media as experts in cybersecurity. 4 years later, NordVPN is a unicorn company, valued at over 1B EUR.
Thanks to our partnership with NordVPN of over 2 years, over 1,000 articles were written all over the world, including A-list business and tech media, such as CNN, The Verge, The Telegram, Mirror, ZDNet, Forbes, cbc.ca, Sydney Morning Herald, Lifehacker, Daily Mail, Business Insider, CBC News, The Huffington Post, Yahoo Finance, Wired, Buzzfeed, Macworld, TechRadar, Examiner.com and so on.
Micapass
Micapass is a RegTech startup that offers advanced Anti-Money Laundering (AML) compliance solutions to enhance regulatory oversight and prevent illicit activities in the cryptocurrency, enabling instant on-chain payments.
Micapass, still at a startup stage, needed media attention to announce about its existence, including the urgency of the solution it offers. It had just received a new investment and this was chosen as the initial direction of communication.
As a result of a few-month collaboration, Micapass was featured in dozens of target media, including Computer World, TechEU, AIN.Capital, Arctic Startup, Emerging Europe, Crypto News BTC, Korea IT Times, CryptoNews , and others.
Big Apple Buddy
Big Apple Buddy is a New York-based tech company, which was a small startup when we started working together. It is a personal shopping service that helps people buy any newest tech gadgets from US stores that don't ship internationally.
In a year and a half of collaboration, our strategy was to focus on the newest gadget releases in the U.S., on the advantages of BAB over much bigger competitors, such as Amazon and on the needs of B2C market in target countries.
As a result, BAB was quoted in the world's top news, tech, business, and consumer media, such as Bloomberg, MSN.com, Sydney Morning Herald, MetroUK, stuff.co.nz, PC Advisor UK, Netzwelt.de, chip.de, cnet.de, Harpers Bazaar, Computer World, The Australian, and so on (appearing in major press of the UK, Germany, Australia, New Zealand, UAE, Hong Kong, Singapore, USA, Italy and other target countries).
Planner 5D
Planner 5D is an all-in-one AI-powered home design platform, that helps users design their homes, adjust furniture, and solve any design or renovation issue.
At the start of our collaboration, Planner 5D was not yet widely known among the B2C clientele that the platform was aiming to reach.
We helped boost Planner 5D's presence across various media channels, from broad consumer press, such as Yahoo News or Washington Post, specific design and renovation media, such as Better Homes and Gardens, Cabinet Maker, Proud Green Home to tech media - Mac Tech, App Developer Magazine, IT Web, Computer World and multiple others.
The platform was able to have a strong start and reach its consumers through very diverse media sources.